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Your new safety net - sleep innovation meets intelligent textile technology

Your new safety net - sleep innovation meets intelligent textile technology

Apart from our hands, clothes and other everyday domestic textiles our bed linen makes for an important transmission route for viruses to spread. With the global pandemic altering the way we function and impacting the well-being of most of the population, the dependency on new-age technologies to help us manoeuvre the situation and come out of it all healthy and safe has greatly increased.


How safe is your sleep space?

Textiles make for a huge part of our entire bed space. Starting from our bed linen to our mattress, it is all fabric. A fabric that has a natural tendency to act as host to all kinds of harmful microorganisms.

Even with regular sanitization being a part of your daily routine and laundry becoming a life-saving chore, what do we do about a high-contact touch point like our mattress? How are we guaranteeing ourselves a safe sleep when we might unknowingly be letting our mattress become a sponge that soaks in all the dirt, sweat, germs, viruses and what not.


Can intelligent textile technology help to ensure a safe sleep?

Since textiles are one of the main carriers of viruses and bacteria, the global fabric industry is stepping up to play a big role in introducing innovative and reliable solutions to help us stay protected and maintain maximum hygiene. One of the biggest breakthroughs in the textile industry during the pandemic has surely been the introduction of antiviral fabrics.

Thoughtfully engineered and backed up by in-depth research, today’s antiviral and antimicrobial fabrics are capable of neutralizing 99.99% of harmful viruses and bacteria present on the fabric. The demand for this unique textile technology has accelerated immensely since the onset of the COVID-19 pandemic this year.

Experts all across the world have positively responded to this intelligent textile technology due to its effectiveness and relevance. Many global textile companies and innovators have come forward with their own versions of this antiviral textile technology to help brands and governments adapt it and produce healthcare and hospitality essentials. The huge demand has also made it reach the masses in the form of masks, PPE kits, bed linen and other high-contact textile surfaces that need antiviral protection. Mattress protectors with antiviral protection launched by Duroflex make for one the most promising sleep innovations incorporating this intelligent textile technology that Indians gained a chance to benefit from.

One of the market leaders to tap into the growing need for antiviral textile technology is HeiQ. Its HeiQ Viroblock technology is an intelligent innovation that has gained incredible momentum due to its relevance during the pandemic.


All about HeiQ Viroblock

Founded in 2005 by Carlo Centonze & Dr Murray Height, HeiQ is a global industry leader in textile innovation. It specializes in scientific research and specialty materials manufacturing drived by a boundless research network.

Part of HeiQ’s portfolio, HeiQ Viroblock NPJ03 is a Swiss textile technology that can be added to the fabric during the end stage of the textile manufacturing process. It is a breakthrough combination of HeiQ’s silver and vesicle technology. “ The silver technology attracts the oppositely charged viruses and binds permanently to their sulfur groups. Subsequently, the fatty spherical vesicle technology (Liposomes) helps to deplete the viral membrane of its cholesterol content in minutes, letting the silver destroy the virus rapidly by attacking its core” explains HeiQ.

This revolutionary property makes HeiQ Viroblock suitable for application on protective medical fabrics, hotel upholstery fabrics and even the regular use fabrics like curtains, mattresses and more.


Duroflex & HeiQ Viroblock Partnership 

Innovation has always been the core of how Duroflex functions. Taking the vision forward and to help us Indians experience an elevated layer of safety and get a sound sleep, this one-of-a-kind partnership with HeiQ was pushed forward.

A conscious decision was taken to incorporate HeiQ Viroblock technology in our mattress protector instead of our mattresses, thereby making the solution more accessible. A mattress protector powered by HeiQ Viroblock technology stands capable at not just lending antiviral and antibacterial protection to the mattress but also safeguards it from everyday spills, stains, dust and allergens which if seep into the mattress can make it toxic and germ-ridden. The unique textile technology integration is also extremely skin-friendly and doesn’t compromise on the hand-feel of the product in any way.

“ Swiss HEIQ Viroblock technology of Duroflex Duro Safe Mattress Protector has been tested according to ISO 18184 as a strong antiviral and ISO 20743 as a strong antibacterial against enveloped viruses and bacteria. It is certified as safe and sustainable as all its ingredients are cosmetic grade, bio-based (72 per cent bio-based carbon), and recycled. It is also EU REACH, and US FIFRA compliant, OEKOTEX® certified, ZDHC, and bluesign® homologized. It is US FDA approved for its antiviral and antimicrobial surface and is also tested to eliminate 99.99 per cent SARS-CoV-2, the COVID-19 causing virus in minutes.” as reported to Business World by Duroflex and HeiQ.



Why Duro Safe?

We spend 1/3rd of our lives sleeping and a lot of more time during this new normal is now dedicatedly being spent around our bed space. We also carry with us a lot of visible and invisible threats to our most intimate space - our bed. This creates a need to protect and ensure utmost hygiene for our mattresses which can easily become a breeding ground for diseases.

In times like these when we are highly likely to bring in harmful viruses with us to our bed space, an antiviral mattress protector is what can act as a mask that keeps us safe and healthy as we sleep.

It can also make for a valuable travel companion for those who have to carry out work-related travel and stay over at hotels or guest houses where they aren’t sure of how sanitized their space is. An antiviral mattress protector can help ensure a sound sleep as it can be used as a protection layer for the mattress before going to bed anytime and anywhere.

You can learn more about the Duro Safe Antiviral Mattress Protector powered by HeiQ Viroblock technology here.


It is a fact that sleep protects us from harmful viruses by boosting our immunity but what protects us while we sleep on a mattress that can be a potential breeding ground for all kinds of microorganisms?

That’s exactly why it is crucial to invest in a mattress protector. Designed to safeguard your sleep space from all kinds of visible and invisible threats, a mattress protector is an indispensable part of one’s sleep routine.

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